ABOUT
My goal is straightforward – to help serious business owners generate more clients!
Our journey began with a simple but powerful observation: too many talented entrepreneurs and business owners were working harder than ever but still leaving money, time, and opportunity on the table.
Drawing from decades of leadership experience in both the military and business sectors, we saw the urgent need for practical, strategic support — not theory, but real-world guidance that drives measurable results.
We launched Senior Business Consultant, LLC to fill that gap: to help entrepreneurs, leaders, and organizations unlock the full potential of their businesses through operational excellence, stronger leadership, and smarter strategies.
Today, we are proud to work alongside growth-minded, coachable clients who are serious about creating more freedom, profitability, and impact — and who are ready to stop leaving success to chance.
Eric Potvin is a trusted business strategist, entrepreneur, and revenue growth expert dedicated to helping small business owners unlock their full potential. After two decades of service in the U.S. Army — leading high-performance teams across SOCOM, USASOC, TRADOC, FORSCOM, and JSOC — Eric transitioned his operational and leadership skills into the private sector, where he quickly became a sought-after advisor for businesses ranging from startups to $50M enterprises.
Through Senior Business Consultant, LLC, Eric specializes in showing business owners how to cut costs, dominate their markets, create irresistible offers, and generate consistent streams of leads — without relying on bigger marketing budgets or gimmicks. His approach combines proven business fundamentals with powerful, easy-to-implement strategies that deliver real, lasting results.
Eric’s clients often describe him as a “business GPS” — helping them navigate from struggle and uncertainty to profitability and stability with clear, practical roadmaps. Whether helping owners reposition their brand, uncover hidden revenue, build strategic alliances, or sharpen their pricing models, Eric’s mission is simple: to give business owners back their time, increase their profits, and position them for sustainable success.
He holds an MBA from the University of Arizona and is the author of several business guides designed specifically for small business owners who are ready to move beyond survival and into accelerated growth.
When he’s not advising business leaders, Eric is an avid golfer, traveler, and lifelong learner who believes that entrepreneurship, like leadership, is a continuous journey — not a destination.